Ajauni and Jahmiel team up for ‘Never Give In’ | Entertainment
N ever Give In, a song about holding firm and never yielding to the temptations of the world, has opened doors for newcomer Ajauni.
It is a collaboration with him and newly baptised recording artiste Jahmiel, whose work Ajauni says he admires.
“I always wanted to work with him and so when the opportunity was presented, I quickly jumped at it,” explained Ajauni. “It was a joy to work with him and hope we do it again.”
Never Give In has been making some noise on FM radio and the single’s accompanying music video, which was directed by Nordia Rose, has so far garnered 200,000 views on YouTube.
Ajauni, 20, says he is not surprised at the positive feedback that he has received.
“It’s all love. I hope that the song touches some Christians as well,” said Ajauni.
The artiste, given name Ajaunie Joseph Hibbert, was raised in St Thomas. His love for music began at an early age. At age nine, he performed at the Ghetto Splash stage show which was held in Duhaney Pen, St Thomas.
“Well, I would like to think that I’m an artiste that’s more on the conscious side of things due to my upbringing. But you know there are all types of artistes out there in the entertainment space, so we do a little bit of everything,” he shared.
Ajauni has worked with the likes of Beenie Man and Popcaan. Some of his other releases include Liu Kang, Weh Mi Name, and more recently Heights of Evil.
“I honestly can’t complain about my journey. I’m just staying focused. I know what I am destined for, and I won’t stop until I reach my goals,” said Ajauni.