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Sponge Music and Naturalbond find success with Beenie Man single | Entertainment


Record labels Sponge Music and Naturalbond Productions are banking on the success of their latest rhythm project titled the Porus rhythm.

The rhythm, which was officially released on June 5, has already spawned a hit with Beenie Man’s single, Do You Wanna Be That Guy?.

The song highlights what took place when the police interrupted the recent Verzuz battle Beenie and Bounty Killer on May 23, and Beenie Man asked one of the policemen ‘do you want to be that guy’?

Charles Sponge of Sponge Music says he’s happy with the response to the single.

“Beenie Man is one of the greatest hitmakers in dancehall music, and I am happy that my label and Naturalbond Productions are responsible for the production of his latest hit. From the moment the song was recorded, we knew it was going to be a hit. Even before it was officially released, the song began circulating on the Internet. It’s as if this song has a life of its own,” he said.

The Porous rhythm also features songs from several other dancehall acts including I-Octane, Jahmiel, Flexx, Lybran, and Shane E.

“We’re pleased with the response to the entire project. We’ve found a hit with Beenie Man’s single. We’re putting a lot of promotion behind the entire project and were confident that some of the other songs on the project are going to hit, too,” said Elvie, CEO of Naturalbond Productions.

Sponge added: “This is just beginning for both labels. We have a lot more projects coming. Music is something that my partner Elvie from Naturalbond and I love very much. We’ve been doing this since we were kids, and now we’re taking it to a higher level.”



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